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You are here > Home > Products > Premium Rate

 

Premium rate - Overview  
 
 
What is Premium Rate Messaging?
Premium Rate SMS are messages received or sent from a mobile handset that are charged at a premium rate. There are several rate available between 10p and £10.00.
 
It is sometimes referred to as Reverse Billing or Reverse Billed Text Messages

Using Premium rate within your business.

Premium rate offers a steady revenue stream in return for providing text and multimedia services for mobile users.

The services we provide are:
 
   
Text Voting
End users simply send a text message to vote for a product, person or act. These services have become ever popular at large live events, battle of the bands and even in pubs and clubs for karaoke competitions.
   
Text Competition
This is our busiest service. This service is where end users can text A ,B or C in answer to a question and can win I-pods, Playstations, holidays and even fast cars.  This is by far the quickest way to generate revenue if the prizes are attractive, it is marketed correctly and can easily generate upward of £20,000.
   
Text Reverse Auction
Popular with radio stations around the UK, Reverse Auctions allow listeners to interact and place a low bid in an attempt to win a prize. Only the lowest unique bid can win and the service is not only highly interactive but can generate around £6-£10,000 per auction depending on the prize.
   
Text chat
Still ever popular, Text chat allows end user to send flirt texts to an operator and receive flirt texts back. Our service requires operators and is not automated but does offer a steady income. Our statistics show around £3000 per month per operator is easily achievable.
   
Text Raffles
This relatively new service allows you to send back a raffle ticket back to a client in response to a text. Each raffle ticket is unique and even features its own unique ID tag so it can be traced in your account to avoid fraudulent, duplicated or forwarded messages.
   
Text Charity Donations
This service allows charities to receive donations by way of text message. We offer not only discounted rates to support charities but also a dedicated charity code which offers outpayments far higher than normal shortcodes since they attract tax relief and support from the networks. To qualify a charity must be UK registered.
   
 
 
 
 
 

 

Premium Rate In More Detail  
 


What rates can Textvertising provide?

Textvertising offer a number of rates - 10p, 25p, 50p, £1.00, £1.50, £2.50 and £5.00 plus two dedicated charity rates of £3.00 and £5.00.

All of these rates can be used simultaneously inside your account. This enables you for example to run one competition that costs £1.00 and another that could cost £1.50 to the end user.

What else do I need to know before I get started?
Premium rate is governed by a body called PhonePayPlus. We have a document you can download below which offers the rules and guidelines to ensure that any service you provide complies with their guidelines.

Some other services such as text raffles may require a lottery licence.

These can be applied for from the Gambling Commission and typically cost £348 inc VAT per year with an initial application cost of £163 inc VAT. (Correct at March 2010). This covers proceeds up to £100,000 per annum.

Here are some useful links for more information:

Premium Rate Regulatory Body: http://www.PhonePayPlus.org.uk

Premium Rate Guidelines: http://www.textvertising.co.uk/phonepayplus11CoP_Apr08v3.pdf
Gambling Commission (licences and compliance): http://www.gamblingcommission.gov.uk

How else can Textvertising help?
We do offer consistent advice on running a particular service and methods are built into our software to help protect you from doing something wrong.

How much revenue do I receive?
This depends on which plan you choose.

We offer 4 plans, Mars, Neptune, Venus and Jupiter. These exist under each of 3 groups named Individual, Business and Corporate. This gives 12 plans in total plus our dedicated charity plan.

Outpayments vary by plan, but we do consistently exceed the out-payment offered by a majority of our competitors.

If you would like us to send you information and an out-payment table, please get in touch with us.

Service Costs
Depending on usage, our entry level individual plan costs just £24.99 per month whereas a fully commercial licensed service for Television and high profile marketing costs typically £950 per annum.



 
 
 
 
 
 
 

 

 

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Copyright © 2003-2010 Textvertising Ltd. All Rights Reserved. Registered in the UK No.05413974. Registered with Data Protection Z9518258
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